Forbes Women recently announced that Iga Swiatek has the most valuable female personal brand in Poland in 2023, for the third consecutive year.
The fourth edition of Forbes’ “Ranking of the most valuable female personal brands in Poland” had Swiatek at the top, who was ranked first in 2021 and 2022 as well.
In 2021, Swiatek’s image was valued at €85 million, which has increased in two years to €220 million – a remarkable €135 million increase. Anna Lewandowski, professional karate athlete and footballer Robert Lewandowski’s wife, was ranked second in the list. Her image is valued at €62 million.
Swiatek’s fellow tennis professional, Magda Linette, was third in the rankings, her image valued at around €60 million.
“This year’s ranking proves that women’s sport is doing great, and personal brands of Polish women are getting stronger in the international arena. The leaders of the ranking arouse sympathy and are a great motivation for many women,” the Forbes article read.
World No. 1 Iga Swiatek has won three titles in 2023 so far. After a fourth round exit at the Australian Open, she triumphed at the Qatar Open, defeating Jessica Pegula 6-3, 6-0, in the final.
Swiatek then won the Stuttgart Open, beating Aryna Sabalenka 6-3, 6-4, in the final. On Sunday, she defended her French Open crown by defeating Karolina Muchova 6-2, 5-7, 6-4, in the final to claim her fourth Grand Slam title.